#SMCONVENT

Social Media Convent is for sure a unique event and by many people considered to be the best social media conference in Poland. We discuss here social media communication of brands and companies, show new trends and best practices, and talk about the newest solutions and brand’s forecasts. This year apart from numerous lectures and Case Study Festival competition, you can also expect workshops run by experts and Social Media Expo - a special space for projects that want to show their social media solutions. Social Media Convent is the event for marketers, social media specialists, marketing communication strategists and people responsible for sales. The conference is organised by Personal PR agency.

Social Media Convent

Meet the best social media experts and listen to unique lectures prepared especially for this occasion.

Social Media EXPO

Show your product or service to people form social media and get the chance to talk with hundreds of potential customers.

Case Study Festival

Take part in the competition, become Social Media SuperStar and win the audience award.

46

SPEAKERS

625

PARTICIPANTS

6264

TWEETS WITH #SMConvent

3

EDITIONS

SPEAKERS

plus

Mark
Little

Twitter

plus

Tom
Fox

Twitter

plus

Fergus
O’Hare

Facebook

plus

Philippe González

Instagramers.com

plus

Yan
Luong

Red Cross

plus

Michał Sadowski

Brand24

plus

Karol
Paciorek

KWTW

plus

Julia
Izmałkowa

izmalkowa.com

plus

Piotr
Bucki

Bucki PRO

plus

Anna
Mroczka

G2A.COM

plus

Sebastian
Kaczor

G2A.COM

plus

Monika Czaplicka

Wobuzz

plus

Cezary
Korycki

TVP Sport

plus

Michał
Górecki

Koszulkowo.com

plus

Przemysław
Dzienuć

Onet.pl Group

plus

Anna
Kostro

VML Poland

plus

Filip
Cyprowski

SoTrender

plus

Agnieszka Stelmaszczyk

Fenomem

plus

Hubert Tworkowski

SoTrender

plus

Karol
Jurga

Agora

plus

Tomasz Sulewski

Orange Poland

plus

Tomasz Przeździecki

Maxus

plus

Karolina Liberka

Fenomem

plus

Aleksandra Mokwa

City of Gdansk

plus

Edwin
Zasada

140Media

plus

Dariusz
Szpak

OX Media

plus

Przemysław
Staroń

Uniwersytet SWPS

plus

Małgorzata
Jasnoch

Incubator STARTER

plus

Piotr
Waglowski

VaGla.pl

plus

Kaja
Królikiewicz

Viacom

plus

Łukasz
Walter

Viacom

plus

Paweł
Szczepaniec

ING BANK ŚLĄSKI

plus

Agata
Lipiec

PZU Group

plus

Maciej
Buczkowski

PZU Group

plus

Rafał
Jarząbek

Z dobrym słowem

plus

Mateusz
Ossowski

SALESmanago

plus

Grzegorz
Borowiecki

ING BANK ŚLĄSKI

plus

Kamil
Bolek

LifeTube

plus

Karolina Hytrek-
Prosiecka

Ekstraklasa

plus

Seweryn
Domagała

Lemon Sky JWT Poland

SOCIAL MEDIA EXPO

plus

STARTER

plus

HospiCare

plus

VASARI

plus

Footsteps

plus

Volanto

plus

Instadruk

plus

Promodigy

plus

ROIHUNTER

plus

BrandBuddies

plus

SIP

plus

WF KALINA

plus

Big Ant Farm

SCHEDULE

Registration

60mins

Karol Paciorek – If you’re saying nonsense, maybe add breasts on top? Internet factchecking

Opinion became blood of the internet. Great writing or filming technique can cover lack of inspected content. Even now - in 2016 - creating viral is more important than actual content. Gossip and dry opinion are new kings of the web.

20mins

Kto wie, ten wie

Hubert Tworkowski / Filip Cyprowski – What does hip hop and disco polo have in common in social media?

20mins

SoTrender

Agnieszka Stelmaszczyk / Karolina Liberka – Too old to Snap, too young to die

20mins

Fenomem

Karol Jurga – How to make a good video in social media. Because bad video is simply bad

Today social media video it's not only YouTube. About how and why create video that will work well on Facebook and Snapchat. Examples of good and bad practices.

20mins

Agora

Aleksandra Mokwa – Facebook is like Karolak

When you don't have a clue how to bite your social media and you choose the most popular tool.

20mins

City of Gdansk

Grzegorz Borowiecki / Paweł Szczepaniec – Social Media is all about people

20mins

ING Bank Śląski

Tom Fox – How prepare brands for EURO 2016 and Olympic Games?

35mins

Twitter

Lunch Break

45mins

Debate – What can you do in social media?

Monika Czaplicka, Małgorzata Jasnoch, Rafał Jarząbek, Aleksandra Mokwa,  Piotr Waglowski Moderator: Edwin Zasada

30mins

Anna Mroczka / Sebastian Kaczor – Before heading out on the road the team should be collected. Profile of a player in Social Media.

30mins

G2A

Cezary Korycki – #mexicanwave – between remote and social media

20mins

TVP Sport

Karolina Hytrek-Prosiecka – How not to shoot yourself an own goal?

20mins

EKSTRAKLASA

Seweryn Domagała – Most Engaging Event

What makes people click and clatter of the keyboard? Is this engagement only Likes, comments and shares? Where is the moderator in all this social media world? Where is the end of the conversation? Why contests engage every time? Do gifs move? Do we share any stupid cats more and more? Where is the limit of creativity on the internet? Is the questioning the only solution? Join the event.

20mins

Lemon Sky J. Walter Thompson Poland

Mark Little – The strong connection of Twitter and media and how media can use Twitter to drive attention and engagement around the content

30mins

Monika Czaplicka – How to be an effective hater?

20mins

Przemysław Dzienuć – Announcement of the First Internet video Schedule with the Onet-RASP group social media channels

Introduction the First Internet video Schedule is a real challenge. How to do it efficiently by using social media channels? You will learn about it during the presentation.

20mins

Onet.pl Group

Mateusz Ossowski – Marketing Automation in social media

20mins

SALESmanago

Case Study Festival

60mins

Afterparty

45mins

Registration

60mins

Dariusz Szpak – How to appear in Sotrender Fanpage Trends. Dialogue in service of KPIs

Talk with your fans and reach your target KPIs - a short story on how to smartly engage your Social Media audiences. 100% of facts, cases and guidelines.

20mins

OX Media

Advertising Pitch

1min

Michał Sadowski – The role of analytics in building business

30mins

Brand24

Yan Luong

Yan Luong – Social Media for Good in the Native Publishing Era

35mins

Yan Luong

Philippe González – Instagram, the social-photography revolution

With more than 400 million users around the world and 80 million pictures uploaded every single day, Instagram is a real revolution in social networks.

Instagram is not only about photography and entertainment. This mobile app has changed the way people share their worlds and communicate with other users all around the world. No matter their cultures, languages or religions... Instagram crosses borders and spreads quickly all around the planet.

From governments to celebrities, press or medias... All areas of our economies are today strongly influenced by Instagram. We will talk about how to front this new challenge and catch this new business opportunity for your company or personnal brand?

35mins

Instagramers.com, Amc Networks International

Kamil Bolek – AdBlock Generation. How to reach it?

Poland is the undisputed leader! We have the most Adblock users in Europe. As many as 35% of Polish Internet users block ads. The rest of them probably skip it, close it or get annoyed when ads disturb them in interesting content. How to reach them? How to build a range and gain credibility? The best way is to skillfully  fit in with one of the most important trends of the current communication.

35mins

Agata Lipiec / Maciej Buczkowski – Insurance? It’s boring! Communication of PZU in social media

20mins

PZU Group

Michał Górecki – Real product, real challenges

15mins

Koszulkowo.com

Lunch Break

95mins

Julia Izmałkowa / Fergus O’Hare – Getting to know ourselfies

40mins

Izmałkowa.com

Anna Kostro / Tomasz Sulewski – There are easier ways to advertise – Orange in the world of “Minecraft”

How to get your message across to young people, who spend most of their time in front of the computer and avoid the traditional media and commercials like the plague? This is the challenge we faced while preparing a campaign promoting Orange’s offer. We engaged popular YouTubers with gaming channels in the campaign. They duelled in a special world, full of dangers and difficulties, that we prepared in the “Minecraft” game. In this way, we wanted to show young people how simple to activate and convenient the provider’s summer offer is. We wanted to surprise them, break the pattern, and enter the world which hasn't been discovered by other brands yet. During the talk, we will present the effect of the decision not to produce a traditional commercial.

20mins

VML Poland / Orange Polska

Tomasz Przeździecki – #Election Victory. From digital to TV

The hottest political topic in Poland in 2015. #wybory2015 (#election2015) generated the biggest traffic on TT - this is fact, but it was able to predict and use it! You will be able to know opposite mechanic to „from TV to Digital” You will see how activity in digital generate effect in TV

20mins

Maxus

Kaja Królikiewicz / Łukasz Walter – A promotional campaign of the 5th season of Warsaw Shore

20mins

Viacom

Przemysław Staroń – How to stalk students in social media? The teatcher point

20mins

SWPS

[Workshop] Philippe González – Instagram basic tips for Community management staff

45mins

[Workshop] Yan Luong – Current social media trends. Q&A session and workshop

45mins

TICKETS

EARLY BIRDS

410 PLN+VAT

    Early birds tickets are sold out.

REGULAR TICKET

530 PLN+VAT

    Tickets are sold out.

SOCIAL MEDIA EXPO

450 PLN+VAT

    Ticket for 2 company representatives. Price includes EXPO space, Wi-Fi and access to electricity (lectures not included).

PITCHING

860 PLN +VAT

    Price includes 1-minute pitching (one of the company rep.), all lectures, Social Media Expo visit and afterparty.

CASE STUDY FESTIVAL

550 PLN+VAT

    Price includes case study presentation (one person on the stage). Lectures not included.

WORKSHOPS

80,49 PLN+VAT

    Price for one of the workshops during the conference. Tickets available only till 19.04. Limited Availability

ORGANIZER

PARTNERS

MEDIA PARTNERS

Would you like to be one of Social Media Convent partners? Contact us!

DREAM TEAM

Karolina Janik
Ala
Woźniak
Marysia Malinowska
Daria Maczukin
Karolina Szafarz
Kasia Cieszyńska
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